Agenda

Provisional program of the 2018 Edition

Agenda | Work in progress

Accreditation & Welcome Coffee | 8.15 – 9.00

PLENARY INSTITUTIONAL SESSION | 9.00 – 10.30
The Challenges for marketing. Research is the way for driving companies to the future!

Matteo Lucchi, President – Assirm

Anna Lisa Amorese, Marketing and Communication Director – Humana Italia

Alfredo Grasselli, Director – Bain & Co Italy

Cinzia Marchetti, Market&People Insight Director – Barilla

Coffee Break | 10.30 – 11.00

SPEECH by Sponsor 11.15 – 13.15 | parallel speech of 25 minutes

1° SLOT

2° SLOT

3° SLOT

4° SLOT

Light Lunch | 13.15 – 14.15

SPEECH by Sponsor | 14.15 – 14.45 | parallel speech of 25 minutes

5° SLOT