Michela Vallalta is Global Manager of Business Insights at Tetra Pak Marketing, based in Modena, Italy.
She has been with the company since 2008. Prior to joining Tetra Pak, Michela began her research career in London as International Researcher at The Research Business International, and subsequently spent two years in Singapore at Asia Insights, followed by three years in China as Project Director at Asia Business Group consulting firm.
Since joining Tetra Pak, Michela has played a leading role in establishing new and insightful research protocols. In her current role, Michela is responsible for using consumer and market insights to anticipate changes and support strategic decision-making as well as to support product development and portfolio deployment.
She has a CIM Postgraduate Diploma in Marketing Management from the London Guildhall University and a bachelor’s degree in Foreign Languages and Literature from Ca’ Foscari University in Venice.